Fall Cohort Starts 10/23

Fall Cohort Starts 10/23 ✺

sightlines

foundational brand strategy + business course for visionary women, conscious businesses and mindful creatives

Want a thriving, flowing brand with all the essential elements in place?

Join Sightlines, a 12-week digital course with a slow-business approach– the only one of its kind that blends mindfulness and self-discovery with traditional branding techniques.

Here, not only will you craft a brand so uniquely you and well-thought out that its essence can be felt (that elusive “authenticity” and the underlying secret to success!) but you’ll also establish all the practical pieces required to mindfully launch and grow your brand with ease.

GET FROM HERE TO THERE


Stuck in survival → Momentum + flow

Scattered → Organized

Intimidated → Confident

Constant re-invention → Cohesion + consistency

Overwhelmed → Ready-to-go

Playing it small → Owning your power

12-Week Group Cohort

beginning Wed, Oct 23

COST: $600 (Limited time, Beta-only pricing)

WHAT:

  • 12 hours of Video Lessons covering a different foundational element of branding each week

  • Access to our Vault of worksheets, templates, real-life examples and resource guides

  • Final Brand Deck - By the end of our time together, you’ll have a robust, 50+ page document that includes your core values, philosophy, differentiating factors, aligned community, imagery direction, and so much more that can be utilized in a multitude of ways.

Whether you’re looking to work with investors, designers, publicists, social media managers, digital ad experts (or plan to handle these aspects yourself)—you’ll have built the core foundational elements required to make these endeavors both possible and successful.

WHEN: Oct 23- Jan 29 2024

While this self-paced digital course will be available to you upon purchase, the Fall 2024 cohort will offer weekly live Q+A, Accountability + Support Sessions each Wednesday from 10am - 12pmPST on Zoom. (Note three dates when there will be a break for holiday weeks).

If you aren’t able to make a session, you will be able to submit questions in advance and recorded sessions will be shared on the community page.

Live Support Sessions:

Wednesdays, 10am-12pm PST | Zoom

  • Oct 23 | Getting Organized

  • Oct 30 | Branding 101

  • Nov 6 | Core Essence

  • Nov 13 | Customers + Competitors

  • Nov 20 | Brand Personality

    • (SKIP Nov 27 )

  • Dec 4 | Brand Name, Colors, Fonts, + Messaging

  • Dec 11 | Brand Touchpoints

  • Dec 18 | Offerings + Pricing

    • (SKIP Dec 25)

    • (SKIP Jan 1)

  • Jan 8 | Create your Brand Deck

  • Jan 15 | Marketing Approach

  • Jan 22 | Seasonal Strategy

  • Jan 29 | Next Steps

✺ Join today and align your brand for success in 2025 ✺

Use code SIGHTLINESBETA at checkout